Business + Careers

If you truly want to become a more customer-centric business, then you're going to need to become a more data-centric business. Customer data offers you hundreds of ways to personalize the way you engage with and sell to your customers. This ultimately means that if you're not leveraging customer data, the chances are high that other competitors are doing a better job at catering to your customers. That being said, with so many different options to weigh when you're looking to use data to improve your customer experiences, it can be difficult to pick out the right solution for your business and its customers. While it might be tough to narrow things down in terms of software and tools, there are some data concepts that will likely serve you well regardless of the industry you're in. Pre...

If you're a growing business, you likely have a lot of tasks on your plate. From building up a memorable brand to producing products or services that your customers love, no task in a new business isn't worth your time, energy, and money. That being said, there are some tasks that should take a higher priority than others, particularly if you really want to set up a strong foundation for future business. One of these tasks is performing outreach for your brands. In its most general terms, brand outreach for your company may involve marketing tasks, getting your name and product in front of customers, or even attracting talented new employees to your business. All of these goals are worthwhile, but it's a good idea to focus on each one at a time in order to ensure that it truly has a pos...

Since the emergence of the COVID-19 virus, health and wellness has been at the forefront of everyone's mind. The demand for personal care items, such as vitamins and supplements, is at an all-time high at the moment, and many supplement businesses are trying hard to keep up. In order to meet the specific needs of their customers, many businesses are integrating software solutions that allow them to uniquely configure their products. Product configuration and customization are crucial to the success of vitamin companies, but it's not something that can easily be accomplished on their own. This is why software integrations are so essential in the industry. The Benefits of CPQ Applications in the Healthcare Manufacturing Industry One software integration that is especially beneficial in t...

2020 has been one for the record books, but luckily the holiday season is right around the corner and with the year it's been, we could all use some holiday cheer. Few things quicken the spirit like listening to Christmas tunes, paying way too much for whatever Starbucks decides is the flavor of the season, and shopping for family and friends. This year when you do your holiday shopping, you should consider putting your boss on the list. Getting a gift for your boss isn't about scoring points — even though you shouldn't turn the points down if you do score some — it's about the same thing gift-giving is always about, showing people you care. Continue reading to get some gift ideas your boss will love. A Plant Here's a fun fact for you: not every Christmas gift has to have a power ...

You’ve got a great eye, some expertise, and you’re ready to write! Starting a blog can be a really exciting and fulfilling project, especially during the pandemic. Starting out, you’ll just be writing for a small audience, but eventually, your blog may get enough traffic that you could be sponsored and make some money off of your passion project. One of the hottest topics right now is home improvement. From the more technical aspects to styling aesthetics, people are looking for guidance and inspiration, which you can absolutely provide. Wondering how to get started? Here are a few tips to start you on your blog writing journey. Give yourself a lot of options. When you’re first starting out, you’re going to have a lot of different ideas about what pieces you’d like to write and high...